Bossi Tea Co.

A beverage company creating organic, caffeine-free kid's drinks. The drink's main ingredient is Rooibos tea, a herbal tea native to South Africa, where the founders originated.

Challenge

Creating brand visuals and messaging that spoke to health-conscious consumers. Educating about the benefits of Rooibos tea. Developing a brand that felt approachable, and modern, and represented its roots in South Africa.

Solution

Crafting the brand’s identity from the ground up. Refreshing the packaging, developing brand assets, and marketing material. Launching a website to educate consumers and reach new buyers. Furthering growth and engagement through social media.